Logo

Clear space and size

How much room the logo needs and how small it can go.

Clear space

The logo needs room to be seen. Keep the area around it free of text, images, edges and other logos.

The rule: half the height of the pin, on every side.

Measure the height of the pin, from the top of the P to its point. Half of that is the minimum clear space around the whole logo, the wordmark included.

  • The full lockup already carries more than that, so you can place its files edge to edge with other content.
  • The compact lockup is cropped close. Give it the clear space yourself.
  • On a block of color, the clear space is measured to the edge of the block.

More space is always better. Less is never allowed.

Minimum size

Below these sizes the P inside the pin closes up and the wordmark becomes hard to read.

ScreenPrint
Logo (pin and wordmark)100px wide25 mm wide
Symbol on its own16px5 mm

At 16 to 32px, use the favicon files, which are drawn for small sizes. Don't scale down the full logo instead.