[{"data":1,"prerenderedAt":122},["ShallowReactive",2],{"page:\u002Fidentity\u002Flogo-misuse":3},{"id":4,"title":5,"body":6,"description":114,"extension":115,"meta":116,"navigation":117,"path":118,"seo":119,"stem":120,"__hash__":121},"pages\u002Fidentity\u002Flogo-misuse.md","Misuse",{"type":7,"value":8,"toc":108},"minimark",[9,14,18,101,105],[10,11,13],"h2",{"id":12},"do-not","Do not",[15,16,17],"p",{},"The logo is a finished piece of artwork. Use the files as they are.",[19,20,21,29,35,41,47,53,59,65,71,77,89,95],"ul",{},[22,23,24,28],"li",{},[25,26,27],"strong",{},"Don't stretch or squash it."," Scale it by its corners only.",[22,30,31,34],{},[25,32,33],{},"Don't recolor it."," Only blue or white, never navy, orange, black, a gradient or a tint.",[22,36,37,40],{},[25,38,39],{},"Don't retype the wordmark."," Not in Poppins, not in anything else.",[22,42,43,46],{},[25,44,45],{},"Don't rearrange it."," The pin is always to the left of the wordmark, at the same size and distance. Don't stack them, swap them or change the gap.",[22,48,49,52],{},[25,50,51],{},"Don't rotate it"," or set it at an angle.",[22,54,55,58],{},[25,56,57],{},"Don't add effects."," No shadows, outlines, glows, bevels or 3D.",[22,60,61,64],{},[25,62,63],{},"Don't put it in a shape"," other than the blue square of the symbol or a blue block.",[22,66,67,70],{},[25,68,69],{},"Don't place it on a busy background."," On a photo, use white, and only where the photo is calm and dark enough behind it.",[22,72,73,76],{},[25,74,75],{},"Don't put blue on blue."," On SimplePark blue, use the white logo.",[22,78,79,82,83,88],{},[25,80,81],{},"Don't crowd it."," Keep the ",[84,85,87],"a",{"href":86},"\u002Fidentity\u002Flogo-clear-space","clear space",".",[22,90,91,94],{},[25,92,93],{},"Don't make it part of a sentence."," In text, write SimplePark; the logo is not a word.",[22,96,97,100],{},[25,98,99],{},"Don't combine it with another logo"," in one lockup. For partnerships, place the logos side by side with clear space between them and a thin divider.",[10,102,104],{"id":103},"one-exception-the-pin-as-a-drawing","One exception: the pin as a drawing",[15,106,107],{},"On a reading page, like the story on the about page, the pin may appear on its own as an illustration: laid on its side at 45 degrees to the left, drawn in thin lines as a slab with a fine hatching on top, in navy softened to grey. It is a drawing of the pin, never the logo: no wordmark next to it, no blue, and never where the logo itself is expected.",{"title":109,"searchDepth":110,"depth":110,"links":111},"",2,[112,113],{"id":12,"depth":110,"text":13},{"id":103,"depth":110,"text":104},"What never to do with the logo.","md",{},true,"\u002Fidentity\u002Flogo-misuse",{"title":5,"description":114},"identity\u002Flogo-misuse","LyA7n8gseKOYeTBI3dnoAOL9d7QwcvC1znjHEccbwVY",1792779481014]