[{"data":1,"prerenderedAt":171},["ShallowReactive",2],{"page:\u002Fapplications\u002Fprint":3},{"id":4,"title":5,"body":6,"description":163,"extension":164,"meta":165,"navigation":166,"path":167,"seo":168,"stem":169,"__hash__":170},"pages\u002Fapplications\u002Fprint.md","Print",{"type":7,"value":8,"toc":157},"minimark",[9,14,37,84,116,120,123,126],[10,11,13],"h2",{"id":12},"color-in-print","Color in print",[15,16,17,18,22,23,26,27,30,31,36],"p",{},"Print uses the CMYK builds of three colors: ",[19,20],"color-chip",{"c":21},"primary 500",", ",[19,24],{"c":25},"secondary 1000"," and ",[19,28],{"c":29},"accent 500",", and tints of them. Tokens, grays and the status colors are screen colors and have no print version. The CMYK values, and which of them are still a starting point, are in one place: the ",[32,33,35],"a",{"href":34},"\u002Fidentity\u002Fcolor#brand-colors","color page",".",[38,39,40,53],"table",{},[41,42,43],"thead",{},[44,45,46,50],"tr",{},[47,48,49],"th",{},"Color",[47,51,52],{},"Use it for",[54,55,56,66,75],"tbody",{},[44,57,58,63],{},[59,60,61],"td",{},[19,62],{"c":21},[59,64,65],{},"Large surfaces and the logo",[44,67,68,72],{},[59,69,70],{},[19,71],{"c":25},[59,73,74],{},"Text and small print",[44,76,77,81],{},[59,78,79],{},[19,80],{"c":29},[59,82,83],{},"One highlight, never a background",[85,86,87,104,110],"ul",{},[88,89,90,99,100,36],"li",{},[91,92,93,94,98],"strong",{},"Send the ",[95,96,97],"code",{},"_cmyk.ai"," logo files"," to the printer, never a screen PNG. See the ",[32,101,103],{"href":102},"\u002Fidentity\u002Flogo","logo",[88,105,106,109],{},[91,107,108],{},"Ask for a proof"," before the first run. Printed blue looks duller than the screen; that's expected, not a mistake.",[88,111,112,115],{},[91,113,114],{},"The mesh only on the business card front",", printed in full color from the artwork file. Everything else in print is flat: blue is just blue.",[10,117,119],{"id":118},"business-card","Business card",[15,121,122],{},"85 × 55 mm. The front is the cool mesh with the white logo, the back is white with the blue logo, the name and the contact details.",[124,125],"print-samples",{},[85,127,128,134,140,151],{},[88,129,130,133],{},[91,131,132],{},"Front:"," only the logo, centered, nothing else.",[88,135,136,139],{},[91,137,138],{},"Back:"," the logo top left, the name and role bottom left, the email address and website bottom right.",[88,141,142,145,146,150],{},[91,143,144],{},"Clear space and minimum size"," follow the ",[32,147,149],{"href":148},"\u002Fidentity\u002Flogo-clear-space","logo rules",": the logo at least 25 mm wide.",[88,152,153,156],{},[91,154,155],{},"Real names and real contacts."," The example name here is made up.",{"title":158,"searchDepth":159,"depth":159,"links":160},"",2,[161,162],{"id":12,"depth":159,"text":13},{"id":118,"depth":159,"text":119},"Print colors and the business card.","md",{},true,"\u002Fapplications\u002Fprint",{"title":5,"description":163},"applications\u002Fprint","bsqevY-FcXYTAm9Pf00G8wkteZjId3J7EFUdjUAiuo4",1792779481070]